CLOSE YOUR LOOP
Concept by which a product or material is used and then turned into a new product (or converted back to raw material) indefinitely, without losing its properties during the recycling process.
Waste = Opportunity
1. What it means
Close your loop is all about circularity. We want to narrow the gap between the end-of-use phase and raw materials, transforming post-consumer textile waste into new source materials. Materials that can be reused in a responsible and cost-effective way.
Some things go without saying, but we can’t insist enough, so here it is. Extending the active lifetimes of textile products through reuse is crucial to reducing the environmental impacts of textile products and must be prioritized as such. When the textiles become too worn out to wear, the materials must be recycled back into new products. This type of circular model can drastically reduce the environmental footprint of the fashion and textile industry.
of all textile waste is recycled in the EU every year.